Case study 3: Structure in a Changing Team
Working with the management team to take a small European member organisation and turn it into a solid growing team delivering support to patients across Europe.
Client challenge
Growing a grass-roots organisation to a well-established team recognised for its expertise on the European policy landscape.
For this, developing the communication structures, channels and tools needed to help the team cut through the noise and transition from the old organisation to the new. Without this the team:
- Risked losing the support of the established European network
- Could see the new project failing and the previous work being lost
- Would diminish the credibility of the new organisation – making European fundraising and recruitment of quality talent impossible
- Would be unable to share their brand and messages via their key tool – European-wide events touching policy makers communication costs
SUPPORTING TEAM COHESION AND GROWTH